Masterfeeds 17.% Broiler Grower/Finisher Crumble – 25 kg
17.% Grower/Finisher Crumble for Broiler Chickens
Masterfeeds Heritage 17% AV Broiler Grower/Finisher Crumble is a prepared poultry ration formulated for growing and finishing broiler chickens. It is intended to be fed from the end of the eighth week of age and provides a convenient next step after an appropriate broiler chick starter/grower program.
This non-medicated broiler feed contains a minimum of 17% crude protein and comes in a uniform crumble format. The smaller crumble particles are easy for chickens to consume and help provide a consistent ration without the ingredient separation associated with loosely mixed grain.
According to Masterfeeds, this product is an all-vegetable-protein, plain broiler ration. It should be fed as the sole ration to the approved poultry class. Scratch grain, kitchen scraps and treats should not replace a properly formulated grower/finisher feed.
Key Benefits
Formulated for growing and finishing broiler chickens
Intended for broilers from the end of eight weeks
Contains a minimum of 17.% crude protein
Plain, non-medicated poultry ration
Made with all-vegetable protein
Convenient and consistent crumble format
Designed to be fed as the sole ration
Suitable for backyard and small-farm broiler programs
Supplied in a practical 25 kg bag
Available for pickup in Blenheim, Ontario
Multi-bag ordering and eligible local delivery available
Guaranteed Analysis
Nutrient | Guaranteed amount |
Crude protein | Minimum 17.0% |
Crude fat | Minimum 3.25% |
Crude fibre | Maximum 6.0% |
Calcium | Actual 1.0% |
Phosphorus | Actual 0.6% |
Sodium | Actual 0.18% |
Vitamin A | Minimum 9,000 IU/kg |
Vitamin D | Minimum 3,500 IU/kg |
Vitamin E | Minimum 30 IU/kg |
Added selenium | 0.3 mg/kg |
Net weight | 25 kg |
Product number | 101501 |
Broiler-Feed Comparison Chart
Consideration | Broiler Starter/Grower | 17% Broiler Grower/Finisher | Scratch Grain |
Intended stage | Young broiler chicks | Broilers over eight weeks | Supplemental treat |
Primary purpose | Early growth ration | Growing and finishing ration | Enrichment |
Protein | Typically higher; check label | Minimum 17.% | Varies |
Medication | Medicated or plain options | Plain/non-medicated | Non-medicated |
Format | Usually crumble | Crumble | Mixed or cracked grain |
Nutritional role | Sole ration as labelled | Sole ration as labelled | Not a complete ration |
Feeding and Storage
Feed as the sole ration to broiler chickens from the end of the eighth week. The Masterfeeds guide estimates that one broiler may consume approximately 1.5 kg per week, although intake varies with breed, age, size, temperature and management.
Provide fresh, clean water continuously. If chickens have access to whole grains or coarse litter, follow the manufacturer’s recommendations regarding insoluble grit.
Keep feeders clean and do not allow stale feed to accumulate. Store the bag in a cool, dry and covered location. Never feed mouldy, musty, wet, spoiled or contaminated material.
Order from Chatham Farm Feed & Supplies for pickup at 9178 Talbot Trail, Blenheim, Ontario. Call or text 226-774-0933 for stock, bulk pricing and delivery eligibility.
What chickens is this feed intended for?
It is formulated specifically for growing and finishing broiler or meat chickens.
At what age should I begin feeding it?
Masterfeeds directs customers to begin feeding it from the end of the eighth week of age.
How much protein does it contain?
The guaranteed analysis lists a minimum of 17% crude protein.
Is this broiler feed medicated?
No. Masterfeeds identifies product 101501 as a plain, non-medicated broiler ration.
Can it be fed as the sole ration?
Yes. The manufacturer directs that it be fed as the sole ration to broiler chickens after eight weeks.
Can I feed it to laying hens?
No. Choose a layer ration formulated for hens during egg production.
Can it replace chick starter feed?
Not during the early growth stage. Broiler chicks should receive an appropriate starter/grower ration before transitioning to this product.
How much feed will one broiler consume?
Masterfeeds estimates approximately 1.5 kg per bird per week after eight weeks, but actual consumption can vary.
What is the bag size?
Each bag contains 25 kg.
Is pickup or delivery available?
Pickup is available in Blenheim. Local delivery depends on the destination, order quantity and current delivery arrangements.

